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Optimizing Library Services — How the Shift to Online Learning Is Changing Content Management and Access Needs for Libraries and Their Patrons

By Ms. Brittany Haynes  (Sales and Marketing Coordinator, IGI Global)  Column Editors:  Ms. Caroline Campbell  (Assistant Director of Marketing and Sales, IGI Global)  and Mr. Nick Newcomer  (Senior Director of Marketing and Sales, IGI Global)  Against the Grain Vol....

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Tea Time With Katina And Leah

5-17-24 This article is about how marketing of Misty of Chicoteague became a model of a veritable marketing production master class. The book was first published in 1947 and was a perennial bestseller. It is a semi-true story  of how a boy and a girl  came to own a...

Tea Time With Katina And Leah

5-10-24 Do you like to play chess? My 8-year-old grandson sure does! Turns out that chess is one of the oldest and most popular board games. It is played by two opponents on a checkerboard with specially designed pieces of contrasting colors, commonly white and...

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